At the Business Next conference in San Diego earlier this year, the results of a corporate behavior study revealed that just one in five Fortune 100 CMOs are active participants in public social networks. That being said, a late 2012 Fast Company infographic revealed...
If you didn’t hear of any of the 5 most viral moments of 2012, you probably live under a rock. These moments were discussed and shared everywhere online for weeks. None of these moments are viral because of an effective social media or sales strategy;...
Companies talk about SEO as a marketing and lead generation function, but what about its benefits for salespeople? Sales reps who make a habit of a few SEO tricks close deals faster, and bring their customers to them. Every sales rep should care about his or her SEO...
Make a resolution to be more productive in 2013. Follow these 20 tips, and you’ll see your sales productivity will skyrocket. Learn a new sales approach Instead of getting stuck on one sales technique, keep your mind open and be ready to adapt to your prospect....
It was a great year for Social CRM, Social Selling and the world of SaaS. We’ve collected a bunch of great articles over the course of the year so we wanted to share the the top 25 blog posts from 2012. Any others we should add to the list? Leave them in...
Businesses large and small use Twitter and Facebook to communicate directly with their customers. Social media allows us to announce new products and campaigns and build free brand awareness. However, social media isn’t a one way street. Customers can use...