Reach out when your ideal prospects are pulling out their virtual wallets
When you know who is searching for what you sell, and they meet your other ideal customer characteristics, you’ve found the right buyer and the right moment to reach out. InsideView B2B data and intelligence — now with buyer intent data — tells you everything you need to know to drive more revenue faster by focusing on ideal buyers who are “in-market,” shortening sales cycles, and getting a jumpstart on the competition.
Narrow your prospect pool and increase your odds of winning with intent data
Sellers and marketers, alike, increase productivity and reduce wasted time by using intent data to focus on buyers who are actively searching for products and services like you sell.
Sellers use buyer intent data to:
- Prioritize prospects
- Personalize your message
- Reach buyers before the competition
- Identify cross-sell opportunities
- Head-off churn – when customers are researching competitors
Marketers use buyer intent data to:
- Refine ABM, key account, and campaign lists
- Target advertising
- Tailor value props and messaging
- Launch timely outbound campaigns
Get leading intent data with the best B2B data
InsideView intent data is powered by Bombora, a leading intent data provider. It’s more accurate and relevant than most other intent data offerings, because Bombora’s Company Surge™ intent data:
- Measures consumption and engagement with content — not just exposure to it.
- Tracks relevant business related content, not just keywords in any context.
- Compares the current intensity of research to a historical baseline to identify when there’s a sudden increase or surge in activity, signaling a shopping event.
Access InsideView intent data in the tools you use everyday
InsideView intent data is integrated into our user-friendly applications so you can easily access it to:
- Filter lists based on buyer intent signals
- See intent data details in company records
- Receive alerts when companies you follow increase their research activity
You’ll select relevant intent topics to track, choosing from 7,000+ and growing. (New topics can be requested and added within weeks.)
Measure the revenue impact of better sales data
Features
Integrated into InsideView Insights, InsideView Apex, and InsideView Target
Powered by Bombora, a leading intent data provider
Choose from 7,000+ topics across 4,300+ websites
Filter lists based on buyer intent signals
Drill into intent details; see which topics are being researched, number of topics, surge score, week-to-week score trend, and more
Receive email alerts when companies you follow increase intent activity (in future release)
Access InsideView’s world-class support
Strict data usage policy—Your data is always and only your data
ISO-security certified
As a multi-year winner of my Top Sales Tool of the Year award, InsideView is already a best choice for prospect data. Now with integrated intent data, sellers and marketers will be able to target and time their outreach even more precisely. Great move, InsideView!”
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InsideView Intent Data
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InsideView takes buyer intent signals to the next level
