More, better, faster leads
Sales and marketing organizations are often forced to run programs on extremely thin customer records. But what if you had better lead data? Made possible by a lead enrichment tool? InsideView Enrich converts basic lead information into detailed, contextual records that reveal far more about companies and their decision-makers than is possible through typical information channels.
Turn more website visitors into leads
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Reduce the number of fields on web forms to get more completions
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Dramatically shorten your progressive profiling cycle
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Know more about new leads from the start through automatic lead enrichment
Convert more inbound leads—at a lower cost
- Enrich leads from tradeshows or other programs with integration to CRM and marketing automation systems
- Score and route leads more accurately for rapid engagement
- Enable predictive scoring on new leads
Improve outbound and account-based marketing programs
- Know more about leads with up to 60+ fields of actionable information
- Compile comprehensive data on your targeted accounts
- Create highly customized pitches to penetrate key accounts
Features
Data coverage spanning 19M companies and 100M+ decision-makers
Automatic enrichment on leads from any source
Confidence score attached to all appended data
“Last Updated Date” tag to show the currency of data
Flexible delivery options: Embedded in CRM and marketing automation systems, stand alone, or APIs
Integrations with Microsoft Dynamics, Marketo, Oracle Marketing Cloud/Eloqua, and Salesforce.com
Dedicated customer success manager
Access to InsideView support team
Strict data usage policy—Your data is always and only your data
ISO-security certified
%
of B2B organizations verify valid business leads before they are passed to Sales
Source: Marketing Sherpa
