For three years, InsideView Open Lounge has been a destination for sales, marketing, and operations innovators to gather and share creative ways for engaging the modern B2B buyer. But we’ve heard from several attendees, along with those that couldn’t attend, that you...
“Right now, it’s the time of the Millennials,” said Mary Shea, Principal Analyst at Forrester Research and self-described “late Boomer,” as she kicked off the Open Lounge panel discussing the impact this new generation of workers, buyers,...
Mary Shea, PhD, Principal Analyst at Forrester Research, shared her wealth and depth of B2B sales and marketing knowledge with Open Lounge today, explaining how organizations can cope while everything around them is changing. Whether it’s the changing buyer, who...
Have we mentioned how excited we are about Open Lounge? Well, once again, we’re excited about another Open Lounge event: the launch of Aligned to Achieve. It’s the new business book authored by our own Tracy Eiler, CMO, and Andrea Austin, VP of Enterprise...
We couldn’t have been more excited to kick off Open Lounge 2016 today with our panel of young women leaders, Women on the Rise, talking about gender diversity for those seeking or currently building their careers in sales, marketing and operations.Moderated by...
We put a lot of effort into making sure Open Lounge 2015 would inform, innovate, and inspire. Now that it’s over and we’ve had a chance to look back (and rest a bit!), it’s clear that we were, in fact, the hottest ticket in town!Having the...