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Monitoring Email Marketing ROI 101

by | Feb 22, 2013

If your sales reps engage in email marketing campaigns, they need to have reliable practices in place to track return on investments (ROI) and the worth of your campaigning tactics. Also, let’s be honest: email marketing has earned a bad reputation in the past...

The Surface of Sales Intelligence at Microsoft’s #WPC12

by | Jul 5, 2012

Next week starts a fun fueled week at Microsofts Digital World Partner Conference. There is a large focus this year on the social business and how CRM can leverage social intelligence. This year at WPC, InsideView will be showing how Microsoft Dynamics customers can...