As sales reps, we’re constantly leaning on marketing’s resources to create sales enablement tools. But today’s marketers are talking about content marketing. The typical purpose of a content marketing approach is to generate leads, so how can you use...
Pinterest is one of the largest and fastest-growing social networks in the history of the Web, and also a major source of organic web traffic. Techcrunch recently declared Pinterest the 4th largest driver of Web traffic worldwide – even beating out Yahoo and Twitter....
Guest Post written by: Kelly J. Waffle, Director of Account Development, Marketo, Inc. Kelly works with prospective and current customers to “paint a picture” of where they can go with marketing automation and revenue performance management. He serves as...