Statistic

B2B Trade Show Marketing Best Practices

by | Mar 25, 2013

According to MarketingSherpa 2012 Marketing Benchmark Report, trade shows have secured the top spot as the most effective B2B marketing platform. They have greatly surpassed paid search, email marketing and websites. This statistic encourages us to take tradeshows...

Sales Tool Spotlight: Connect and Sell

by | Jan 30, 2013

Connect and Sell has figured out that sales rejects 91% of marketing’s leads simply because they can’t get them on the phone to qualify them. That’s a pretty big problem for marketing departments. According to Connect and Sell’s research, it...