If your sales reps engage in email marketing campaigns, they need to have reliable practices in place to track return on investments (ROI) and the worth of your campaigning tactics. Also, let’s be honest: email marketing has earned a bad reputation in the past...
Connect and Sell has figured out that sales rejects 91% of marketing’s leads simply because they can’t get them on the phone to qualify them. That’s a pretty big problem for marketing departments. According to Connect and Sell’s research, it...
Remember when brands touted 1M+ followers as an outstanding social media accomplishment because they had no better ways to measure success? Kred throws that philosophy out the window with a social influence application that measures engagement, not followers. Kred...
In honor of our new eBook, 32 Sales Tools for 2013, we’d like to draw some attention to our favorite sales tools. Cue the spotlight for DocuSign, the e-signatures application that completely changes the sales game for companies that require contracts and...