Note: Today’s guest post is the final installment in a series provided by Denis Pombriant of Beagle Research Group. Denis is a top CRM market researcher who advises end users in CRM selection, deployment and use while also publishing a steady stream of analysis on...
Data discussions are far from sexy, but doing data correctly can translate into significant positive impacts to your company’s revenue. By conservative estimates, one-quarter of the average B2B database is inaccurate (according to SiriusDecisions). How does your...
As a marketer, I’ve always felt the gentle push-and-pull in the relationship between sales and marketing. Well, “gentle” might not be the right word, but there’s a healthy conflict that always exists between the group that creates the message...
Happy New Year! Instead of watching the ball drop last night, we reviewed the most popular posts of this blog from the past year. While doing so, we noticed a few interesting trends: Sales reps have taken the reins to boost their own productivity and efficiency. Sales...
Today’s post is from John Barrows, a provider of customized sales training and consulting services. John presented at InsideView’s The Open Lounge during Dreamforce ’14. It’s been a few weeks since Dreamforce and I’m finally getting a chance to get...
Social selling is a relatively new technique. Heck, LinkedIn and Facebook are each barely 10 years old. So it’s not uncommon for those new to social selling, or new to social networking in general, to make some rookie mistakes. Here are three mistakes that social...