Qualification Criteria

5 Tips on #Qualifying Partner-Referred #Leads

by | Oct 16, 2012

An effective partner referral model should triple your lead volume and brand awareness. However, partner-sourced business can be trickier than marketing or outbound-sourced business because it includes a number of complex factors that aren’t present in business that...

Qualify Your Leads with Social Media

by | Oct 3, 2012

Opportunities to initiate and nurture connections flood digital social media today. Are you taking advantage of them to nurture leads? While many of us have caught on to email nurturing campaigns, social nurturing campaigns are relatively new to marketers. We’ve put...