Money

Why to Sell Values, Not Features

Some salespeople have a bad habit that turns customers off: they talk excessively about product features about which customers don’t care. This habit doesn’t wear customers down via persistence; it just annoys them. Potential customers can tell when a...

Learn to Listen to What a Prospect Doesn’t Say

Closing the deal is one of the most challenging parts of any sales job. Customers are reluctant to part with their money and afraid that they will waste money on something that doesn’t really benefit them. To make sales, you have to pay attention to what your...

The 2 Reasons Why You Really Lose a Sale

It’s a rare sales rep who’s never lost a deal. We have to lose sales at one point or another. It’s also easy to blame a loss on something out of our control. “Our product is inadequately priced,” you may say, or, “The prospect has...

Avoiding Last Minute Deal Breakers

The issues that arise during the closing phase of a sale are arguably the most frustrating part of B2B selling. After putting blood, sweat, and tears into a sale, a flurry of questions, objections, and problems can demoralize the most upbeat salesperson. Understanding...

How Client Testimonials Can Help You Close Deals

Most of us make it a habit to know why our customers buy our products and services. A lot of us have entire teams dedicated to curating and marketing customer success stories and rave reviews. But how many of us follow the client testimonials of our competitors’...

The Ten Best Closers in Hollywood

Enjoy this selection of some of the best deal closers in Hollywood. Make sure to bookmark this post just in case you’re having one of those slow days on the phone or you need a little inspiration from Gordon Gekko and Don Draper. 1. Boiler Room – Reco...