Loyal Customers

Why Renewal Business Is Better Than New Business

by | Apr 9, 2013

Sales generation is the lifeline of any business, whether it is through new customers or renewal business. A overemphasis on getting new customers can sometimes come at the expense of losing existing customers, and new customers cost more than renew customers. So what...

7 Reasons Why You Should Be More “Social”

by | Jun 18, 2012

  Most sales people don’t need to be convinced about the benefits of social selling as a sales strategy. However, some entrepreneurs aren’t aware of social media at all, or why they should be using it. This is a travesty. Social media should be an integral part...