Engaging a prospect requires efficient pre-call research. Unfortunately, sales intelligence can be faulty and a drain on your time. Follow these tips to put what information you have to best use, regardless of how much or little you have. Get to the Point No matter to...
Using Memes to Generate Leads Internet memes have become a huge phenomenon. The Oxford American Dictionary named Gif the 2012 word of the year. Memes and gifs are very easy to consume, take little time to create, and gets shared widely across every type of social...
How much time is the right amount of time to spend on pre-call research? Should sales reps spend three to five minutes before calls, or should they allot three to five hours? The answer is difficult to pin down, and often varies between companies and sales roles. We...