Note: Today’s guest post is just one in a series provided by Denis Pombriant of Beagle Research Group. Denis is a top CRM market researcher who advises end users in CRM selection, deployment and use while also publishing a steady stream of analysis on many of the...
Before David Ogilvy became one of the biggest names in advertising, he was a door-to-door salesman for AGA ovens. He created a sales manual to help other salesmen achieve the great results that he did. As you’d expect from a man who later went on to dominate the...
Life as a salesperson would be great if all our prospects came from warm referrals. However, most of us don’t have large enough networks to rely entirely on referrals. That leaves us, at one point or another, with a list of names and a phone. So if we have to make a...
Once a year, those of us in the U.S. get a friendly Hallmark-certified reminder to be thankful for what we have. This year, we’re using Thanksgiving as an excuse to show a little extra love to our customers, who are basically awesome, and collectively know more...