Today we’re releasing our highly-anticipated report on sales and marketing alignment based on a survey of nearly 1,000 sales and marketing leaders from across industries. The report, “Crack the Code of Sales and Marketing Alignment”, uncovers the key reasons...
Happy New Year! I’m Joe Andrews, and I’m thrilled to become an official Insider at InsideView! One of my areas of focus as I lead our product and solution marketing will be to evolve and strengthen our Go-To-Market strategy. Why should this matter to you? B2B...
The New Year is upon us. I have been thinking about 2016 and want to share with you the three business themes I see as becoming even more critical this year, which I also shared with MarTech Advisor. Data is the common thread, and as more companies cross the chasm...
I’d like to introduce you to John Kelly, who is starting today in the newly-created role of Chief Revenue Officer for InsideView. John will be responsible for all revenue-generating activities, from setting the strategic direction to meeting revenue goals. He’s also...
Last week I spoke alongside other top sales leaders on a panel at Sales Hacker’s Sales Stack Conference in San Francisco. The panel, Strategies and Tactics to Power the Top of the Funnel, was moderated by John Barrows, noted sales trainer, and included Ralph Barsi, VP...
I had the pleasure last week of attending and speaking at my first Argyle Chief Marketing Officer Leadership Forum in Atlanta. It was a well-attended event, full of marketing executives from a variety of companies, including Jones Lang LaSalle, SunTrust Bank,...