Today we’re proud to announce our third annual InsideView Top 25 Sales Influencers and Top 25 Marketing Influencers lists for 2014! We’ve combed through hundreds of potential candidates, reviewed thousands of posts and tweets, and consulted dozens of measurements and...
By now we’ve all been thoroughly inundated with the vague advice that businesses need to maintain a social media presence. We build and manage accounts on Facebook, Twitter, Pinterest, and a number of other social media sites, and post regularly. And because social...
In his book, Influence: The Psychology of Persuasion, Dr. Robert B. Cialdini discusses key principles for getting others agree with you and convincing them to buy from you. According to Dr. Cialdini, a buyer evaluates six major factors before making a purchase. He...
Remember when brands touted 1M+ followers as an outstanding social media accomplishment because they had no better ways to measure success? Kred throws that philosophy out the window with a social influence application that measures engagement, not followers. Kred...
“In this world of crazy busy buyers, the road to relevancy is often the road to success. Having your finger on the pulse of what is happening in your buyer’s world and then incorporating it into your messaging is a key component of success. The InsideView Company Buzz...