Focus

How to Optimize Marketing Forms for Lead Capture

If our prospects have to think about how they are going to take us up on our valuable offers, we haven’t done our jobs as a marketers. Our clients need to be able to mindlessly find our marketing forms without having to scroll or hunt. They needs to be...

Why You Need to Maintain Renewal Business

There’s one big reason companies focus on renewal business: the cost. Renewal business costs less than new business because you aren’t paying acquisition fees or other up-front costs. Your customer is also familiar with you, which means you spend less time...

How Client Testimonials Can Help You Close Deals

Most of us make it a habit to know why our customers buy our products and services. A lot of us have entire teams dedicated to curating and marketing customer success stories and rave reviews. But how many of us follow the client testimonials of our competitors’...

Coach Your #outboundsales Reps to Success

Teams can have trouble succeeding without a great coach. Hone your sales coaching techniques to help your outbound team grow opportunity generation for your organization. Follow these quick tips, and watch your outbound success soar: Determine the areas in which...

How do you dicate content across networks? #sCRMchat

Social CRM Chat, better known as #sCRMchat, is weekly Twitter chat hosted by @JugnooMe and moderated by @HelenAndrolia. It takes place every Tuesday 10:00am PST (1:00pm EST). Jugnoo is a Social CRM company that focuses on growing business via social media so...

Managing your Time to Increase Sales

  Did you know that on average, only 10% of a salesperson’s time is spent selling? How can you expect profits to increase when such a small percent of time involves true selling? Salespeople spend the rest of their time prospecting leads, problem solving,...