Estimates

Why You Should Be Cross-selling to Customers

by | Apr 2, 2013

Whether it’s more cost effective to recruit new customers or increase profits by cross-selling to current customers is the proverbial no-brainer; that is to say, estimates vary, but the consensus is that it costs at least five times more to win a new customer than to...

$121.7 Million in Productivity Lost to World Cup

by | Jul 1, 2010

The world cup is the largest sporting event of the year, with FIFA estimates of over 5 billion people watching worldwide. It’s no wonder how fans across the world can get caught up in the excitement and glory. The economic downside, you might ask? Try $121 Million in...