Enterprise 2.0

Customer-centric Outcomes

Customer-centric Outcomes

Note: Today’s guest post is the final in a three-part series provided by Esteban Kolsky, founder of ThinkJar, a research consultancy focused on customer strategy and CRM solutions. The first two posts in the series can be found here and here. InsideView is a client...

Outcome-Driven Customer Interactions

Outcome-Driven Customer Interactions

Note: Today’s guest post is the second in a three-part series provided by Esteban Kolsky, founder of ThinkJar, a research consultancy focused on customer strategy and CRM solutions. The first post in the series can be found here. InsideView is a client and we have...

The Modern Customer Interaction

The Modern Customer Interaction

Note: Today’s guest post is the first in a three-part series provided by Esteban Kolsky, founder of ThinkJar, a research consultancy focused on customer strategy and CRM solutions. InsideView is a client and we have sponsored Esteban’s research on this topic....

The Importance of Knowing “Why”

The Importance of Knowing “Why”

Note: Today’s guest post is another in a series provided by Denis Pombriant of Beagle Research Group. Denis is a top CRM market researcher who advises end users in CRM selection, deployment and use while also publishing a steady stream of analysis on many of the...