Customer Management

How to Create an Unforgettable B2B Customer Experience

by | Dec 28, 2012

In the past year, customer relationship management on social media sites, such as Twitter, has dominated the conversation around customer service. However, social media is just as vital for the customer experience as it is for managing the customer relationship. A...

How to Boost B2B Sales with Social Media

by | May 21, 2012

As a driven, competitive sales professional, you are willing to do whatever it takes to increase your sales, network with potential clients, and extend your business’ reach in your industry. Social media now plays a powerful role in how businesses operate across...