Remember when landing pages were a project undertaken solely by the IT team or the Interactive Marketing Manager who had sole access to the company’s website? Those days are long gone. Marketing automation makes landing pages so easy to create that companies...
Around the nation, sales jobs are in high demand, especially with many professionals looking for ways to earn more as the economy picks up. Practically every industry is adding sales representatives to bring in more business, streamline lead prospecting and improve...
Call prospecting is an art. To be effective, we need to be calculative and strategical – especially since we are not physically engaging with prospects. One of the main concerns for call prospecting is timing. How should we time our calls? When is the best time to...
In most business organizations, more than one individual holds decision-making responsibility. This is especially true when there is a large volume order or a very costly item. When multiple executives weigh in on a purchase decision, a salesperson has to work harder...
As the continuous cycle that is the sales process rolls on, sales’ need to capture more and more business grows. That’s why the sales representatives that are truly successful know the difference between sales inquiries, sales leads, marketing and sales qualified...