This infographic, courtesy of QuickSprout, shows how such seemingly granular things like how many fields your conversion form has, or how much personal information you ask for, significantly affects how many leads you convert. For instance, did you know that forms...
InsideView today released some findings from our customer, Rosetta Stone, regarding their sales success in 2012. The stats? Rosetta Stone’s Corporate Sales team has increased lead-to-opportunity conversion rate by 22%, win rate by 12%, and average deal size by...
The lead qualification process is essential to business. You won’t win sales if you just wait for customers to pop out of the woodwork demanding your products. You need to have an effective process that converts your prospects into paying customers. We’ve put together...
An effective lead nurturing program will move cold or poorly-rated leads through your funnel. In a lot of cases, leads enter CRM systems with sparsely filled in details or indicators that they aren’t a right fit right now. The concept behind nurturing is to keep all...
Companies don’t sell products and services to everyone – we all maintain a target audience of ideal customers. The lead qualification process is designed to separate ill-fitting prospects from target customers, and a successful business knows how to spot prospects...
The issue with many B2B sales professionals attempting social selling is the struggle to set up a game plan that is effective and adheres to their schedule. Many will go all out for the first couple of weeks and quit once there are no results for their efforts. Also,...