Clientele

How to Handle the Most Insufferably Difficult Clients

by | Mar 7, 2013

Meeting with the occasional unendurable client is just part of the sales professional’s job. Regardless if we are a big or small firm, knowing how to appropriately deal with this type of challenging client can convert nightmare clients into dream customers. Our...

How Social Media Helps You Target High Converting Customers

by | Jun 19, 2012

Social media is a goldmine of information about potential customers. Unfortunately, just like in a real gold mine, there are literally tons of useless materials for each nugget that you find. This means that finding a path into the goldmine is only the first part of...