Regardless of the type of business you are in, the ability to find more business is the key to success. In today’s competitive world you need to employ advantage gaining techniques that both attract and retain customers in your sales pipeline. To do this...
At the start of 2013, the most popular social network in the world, Facebook, launched a new tool called Open Graph that is already promising to alter the world of online marketing forever. While some say that Facebook Open Graph will merely allow greater access into...
If you’re in sales and marketing, you’ve probably gone through a hundred training manuals, been forced to chug down tons of information, and know by heart each and every CRM software that ever walked this earth. It’s been drummed into us that concrete data is the key...
Just when sales professionals need it most….Sales Intelligence rises. Who is the real Batman? According to DC Comics, Batman is the masked disguise of Bruce Wayne, billionaire playboy of Wayne Enterprises. The real question is what makes Batman a superhero?...
The traditional approach to demand generation focuses primarily on outbound offers and campaigns to drive new leads into the funnel. However, the shift in buyer behavior forces companies to rethink their approach to demand generation. Social media stands out as a new...