Advantage

4 Things that Will Sabotage a Sale

Insufficient Knowledge of the Industry and Competition Buyers are not going to buy a product from someone who doesn’t know enough about the industry to position the right product or service. Not knowing the state of the industry into which you try to sell is...

5 Steps the Internet Buyer Goes Through

Every salesperson who’s been in the business more than a few months understands the sales cycle, but what of the buying cycle? Understanding the phases of the buying process will allow you to make adjustments to your sales pitch so it’s in line with your...

How to Boost B2B Sales with Social Media

As a driven, competitive sales professional, you are willing to do whatever it takes to increase your sales, network with potential clients, and extend your business’ reach in your industry. Social media now plays a powerful role in how businesses operate across...